As women continue to support each other, women-led brands continue to grow and expand in this part of the world.

From sophisticated beauty brands to luxury concept stores, the UAE aims to empower women and celebrate inspiring talent in all walks of life.

As we move forward to 2022, Emirates woman has compiled a list of women-owned brands in the UAE to support throughout this year and forever after.

Jewelery Sana Al Maktoum

Sana Al Maktoum Fine Jewellery, the eponymous brand of Her Highness Sheikha Sana Al Maktoum, was first launched in 2020 with the first collection titled “My Treasure”, which is an ode to Her Highness’ late grandmother, the eldest Sheikha Sana. Since then it has gone from strength to strength, with the mantra at the heart of the brand being that a special piece of jewelry tells a unique story and can mark a pivotal moment in an individual’s life. Passionate about jewelry since a young age, Sheikha Sana – who made the cover of Emirates womanThe prestigious April issue of ‘The Gratitude Issue’ – has already told us: “The purchase of a piece of jewelery is mainly associated with a special occasion or moment in life.”

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Al Mraikn

Two Emirati sisters launched the abaya brand Al Mraikn in 2011. Since then, Maryam and Muna Saeed have emboldened the powerful modern Arab woman with their feminine, elegant and practical designs. With a loyal following and unique, creative touches to their designs, the sisters have a winning formula.

The edition

A Dubai-based concept store and gallery, The Edit was founded by Rumana Nazim. Formerly a lawyer, Rumana now offers a simple alternative to shopping malls. The Jumeriah-based space offers a range of clothing, jewelry, beauty and homewares from emerging and established brands.

Apothecary Beauty

Founded in 2013 by Kuwaiti sisters Sara, Nora and Dana Al-Ramadhan, they’ve built a beauty empire based on the high-end brands industry insiders love. Apotheca Beauty, based in both the United Arab Emirates and Kuwait, is the hub for all things luxury beauty for the GCC. Their brand portfolio includes Anastasia Beverly Hills, Dr. Barbara Sturm, Hourglass Cosmetics, Sarah Chapman, Skinceuticals and more.

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Cent Wellness Center

Asma Hilal Lootah is a woman of firsts and led the way in the wellness space in the UAE after opening the first fully certified health clinic and wellness center – The Hundred Wellness Center – in the country in 2008 With a true entrepreneurial spirit, it was Asma’s love of Pilates that inspired her to start The Hundred nine years ago. The center has now expanded into many other avenues under the wellness umbrella, including rehabilitation, homeopathy, chiropractic therapies, emotional therapies, and life coaching.

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Founded by Dr. Lamees Hamdan, Shiffa Beauty offers completely natural yet highly effective skin and body care. Dr. Lamees’ products aim to heal the skin from within with the brand’s unique Healing Essence™. The essence is a combination of active ingredients in therapeutic concentrations to protect and improve the skin.

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After earning a degree in English Literature, Faiza Bouguessa founded her brand in 2014. Clothing design has always been present in her life, from learning the basics from her grandmother to completing internships at the ‘university. The result is a contemporary ready-to-wear brand that shows up three times a year. The collections are tailored to a minimalist wardrobe with clean cuts, attention to detail and an emphasis on silhouettes that support feminine elegance.

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CTZN Cosmetics

If you’re inclined to scroll on TikTok, you’ve probably heard of CTZN Cosmetics. A beauty brand that promises to have a shade for every skin tone in every collection and a philosophy of cultural awareness through beauty. CTZN is a brand with a conscience, every product is cruelty free and vegan and for every purchase a tree is planted somewhere in the world.

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Bruns & Co.

Friends Fiona Brown and Chloe Walsh launched Browns & Co in a villa in Jumeriah, to offer a range of treatments in a Zen environment. From semi-permanent make-up to luxury facials, the salon tailors each treatment and ensures that you leave feeling relaxed and looking your best.

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The UAE-based perfume brand was founded to delve into Middle Eastern traditions of layering perfume. Founded by beauty entrepreneurs Huda and Mona Kattan, this exclusive has created popular fragrances that are loved by many around the world. Whether it’s the vanilla scented scent or the musk base scent, each ingredient makes this brand truly special. Created with luxury fragrance oils, this cult brand is always busy with something new.

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The shaped face

Bringing facial yoga to this part of the world, Isadora Peric launched the brand that includes daily-use tools to address aesthetic and emotional issues. To relax the face, she introduced tools such as jade roller, gua sha drainage and other workshops to help her audience improve their facial posture.

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Nina Ubhi Cosmetics

Founded by famed UAE-based makeup artist Nina Ubhi, her lashes are created for every face and event. Designed to naturally enhance real lashes, the collection allows clients to achieve beautiful, natural-looking lashes themselves at home. As her creative artistry and rule-breaking approach has worked in the industry, she continues to be one of the most well-known makeup artists in the region. Lashes are available at several retailers in the region, including Ounass, Boutiqaat, Watsons and Apotheca Beauty.

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Founded by Lyndsay Doran in 2019, this luxury sportswear brand has filled the void in the athleisure industry here in the region. The brand has also officially received the Kardashian Seal of Approval, making this UAE athleisure brand one of the most sought after. From workout essentials to sophisticated loungewear, the options are endless. With two physical stores located in the UAE, it is located on Jumeirah Road and at JBR.

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KJ Serums

Founded by Kathryn Jones in 2017, the serums have gained immense popularity for their fresh ingredients at an affordable price. Being a game changer in the skincare industry here in the industry, each product is designed to deliver amazing results with simple yet effective ingredients. Focusing solely on serums, this hand-blended skincare brand provides a nourishing formula for all skin types.

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The Lair Lounge

In 2019, founder and creative director, JaJa Jones opened the aptly named “The Den Salon”. Tucked away in Al Barsha, the salon offers treatments for hair, nails, waxing, eyebrows, eyelashes and massages. JaJa’s career began in 2003 in Toni & Guy, her work has since been featured in The Beauty World Hall of Fame and Timeout Magazine. Besides hair, Jaja has a passion for spirituality, so a visit to The Den also incorporates positive vibes.

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